The Luke and Pete Show Podcast Advertising - Audience, Sponsors & Contact

Overview

Join Luke Moore and Pete Donaldson for an unplanned half hour every Monday and Thursday as they pull on the threads of the universe, seeing where each fascinating one takes them. From ancient history and modern phenomena to the week's events and everything in between, The Luke and Pete Show is your chance to share in the fun of two men with time on their hands and a good idea of how to waste it.

Hosted on Acast. See acast.com/privacy for more information.

Join Luke Moore and Pete Donaldson for an unplanned half hour every Monday and Thursday as they pull on the threads of the universe, seeing where each fascinating one takes them. From ancient history and modern phenomena to the week's events and everything in between, The Luke and Pete Show is your chance to share in the fun of two men with time on their hands and a good idea of how to waste it.

Hosted on Acast. See acast.com/privacy for more information.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

197

Est. Podcast Downloads

6,860

Av. Youtube Views

197

YouTubers Subscribers

2k

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

BAD

1%

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The Bottom Line

This show has an estimated 197 audience size, runs 1% host read ads and promotes 95% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Ionosionos.com	Ionos								3	6	4	5	3	3	1	Core Performer 58%
ZocDoczocdoc.com	ZocDoc									1	1	2		3	1	Longer term buy 42%
Acastacast.com	Acast	1	2	1	2	1	1	3		1	2			1		Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
The Score Bet	$60	0.0%	0%	100%	28.0ad units	Core Performer	+1
Acast online media	$48	-20.5%	0%	90%	20.0ad units	Core Performer	+1
Progressive Insurance insurance	$46	+32.8%	0%	100%	22.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Doggerland and Diggerland

0:00 / 0:47

Direct Response

D

#1

Run on 1x episode

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