The High Performance Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Join Jake Humphrey and Damian Hughes as they explore the secrets of high performance through insightful interviews with top achievers across various fields.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

95,453

Est. Podcast Downloads

6,900

Av. Youtube Views

88,553

Instagram

657k

YouTubers Subscribers

807k

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Direct Response

Brands with CTAs

GOOD

80%

Host Read %

% of host read ads

BAD

17%

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The Bottom Line

This show has an estimated 95.5K audience size, runs 17% host read ads and promotes 80% of ads for direct response advertisers.

Creator Influence

The High Performance Podcast

The High Performance podcast is a leading platform co-hosted by experienced broadcaster Jake Humphrey and organizational psychologist Professor Damian Hughes. Focusing on unpacking the secrets behind elite achievement across various fields, the podcast features in-depth interviews with world-class athletes, renowned business leaders, acclaimed artists, and experts in psychology and health. Humphrey and Hughes leverage their distinct backgrounds to explore the 'non-negotiable behaviours' of high performers, extracting universal lessons on mindset, resilience, leadership, and unlocking human potential. Expanding beyond the core audio podcast, the High Performance brand offers video episodes, engaging short-form clips across social media, a dedicated app with exclusive content like masterclasses and documentaries, and popular live theatre shows. Their mission is to democratize the insights of the world's most successful individuals, providing listeners with actionable strategies and psychological frameworks to apply to their own lives and careers. With a significant online presence, including chart-topping podcast status and a vast following across platforms like YouTube, Instagram, and TikTok, High Performance serves as a prominent hub for personal and professional development, continually inspiring its audience to strive for their best.

Age: 48 years
Nationality: English

Age: 48 years
Nationality: English

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Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26
Vitalityvitality.co.uk	Vitality												1				1	1	1	1	1	1	1	2	1	Core Performer 75%
Land Rover Defenderlandroverusa.com	Land Rover Defender	1	2	2	1	2	3	2	1	1	2	1	1	1	2	2		2	3	3		2	3	2		Core Performer 67%
Vrbovrbo.com	Vrbo			2							1				1	1	1	1			1	1	1	1		Core Performer 67%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Land Rover Defender automotive	$138,991	-8.2%	57%	78%	67.0ad units	Core Performer	+1
Mint Mobile telecommunications	$109,141	-19.5%	65%	100%	49.0ad units	Core Performer	+1
Claude research	$39,938	+214.8%	86%	100%	14.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Why You Can't Stop Comparing Yourself

0:00 / 1:02

Direct Response

W

#1

Run on 1x episode

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