SportsTalk with Steve Kaplowitz Podcast Advertising - Audience, Sponsors & Contact

Overview

SportsTalk with Steve Kaplowitz offers a comprehensive dive into the world of sports, with a strong emphasis on local El Paso teams like UTEP, alongside broader national sporting news. The podcast distinguishes itself through in-depth coverage, insightful analysis, and detailed breakdowns of games and events, such as the Sun Bowl. It fosters a community-driven environment by encouraging listener participation and opinions, making it ideal for sports fans who appreciate expert commentary, local team focus, and engaging discussions about current events in the athletic world.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

400

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Direct Response

Brands with CTAs

GREAT

82%

Host Read %

% of host read ads

GOOD

76%

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The Bottom Line

This show has an estimated 400 audience size, runs 76% host read ads and promotes 82% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/23	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/20	Week8/3	Week8/10	Week8/17
RotoWirerotowire.com	RotoWire	1	1	2	2	1	1	2	1	1	1	1	2	1	1	1	1		1		Core Performer 58%
Speaking Rock Casinospeakingrock.com	Speaking Rock Casino													3	2	5		2		4	Longer term buy 42%
Courtyard Marriott of Normanmarriott.com	Courtyard Marriott of Norman											2	1	1	1	7					Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Underdog sports	$239	0.0%	98%	100%	42.0ad units	Core Performer	+1
The Shack Slice and Bruise	$195	0.0%	100%	97%	37.0ad units	Core Performer
RotoWire	$130	-41.1%	100%	100%	27.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

SportsTalk Thursday, April 2: Jay Jaffe, Jim Ward and Track Talk

0:00 / 1:27

Direct Response

S

#1

Run on 1x episode

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