PRETEND Podcast Advertising - Audience, Sponsors & Contact

Overview

PRETEND is an investigative podcast that meticulously uncovers the intricate world of deception, focusing on con artists, scammers, and the psychological underpinnings of manipulation. Hosted by journalist Javier Leiva, the show goes beyond typical true crime narratives to explore how and why people lie, and the profound impact on their victims. While rooted in real-life fraud and betrayal, PRETEND also critically examines broader themes of belief, trust, and societal hoaxes, as seen in its explorations of paranormal claims or folklore. With a blend of ethical journalism and cinematic storytelling, it appeals to listeners fascinated by human psychology, critical thinking, and the darker side of human nature, offering insights into the pervasive role of manipulation in modern life.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

50,600

Est. Podcast Downloads

50,600

Av. Youtube Views

243

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Direct Response

Brands with CTAs

GREAT

86%

Host Read %

% of host read ads

BAD

28%

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The Bottom Line

This show has an estimated 50.6K audience size, runs 28% host read ads and promotes 86% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19
Quincequince.com	Quince	1	1	2	1	1	1	1		1		1	1	1	1	2	1		2	1	1	1	1	1	1	2	Core Performer 83%
Lifelocklifelock.com	Lifelock	1			1	1			1	1	1	1	1			1		1					1	1			Longer term buy 33%
Shopifyshopify.com	Shopify		1					1			1	1	1	1			1	1	1			1					Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Quince retail	$46,871	+17.6%	100%	100%	36.0ad units	Core Performer	+1
Mint Mobile telecommunications	$17,487	+1.5%	71%	100%	17.0ad units	Core Performer	+1
Progressive Insurance insurance	$11,746	-100.0%	24%	100%	17.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Prophet: A Word of Faith Fellowship Minister Back in Court, 13 Years Later

0:00 / 1:33

Direct Response

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#1

Run on 1x episode

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