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MTV’s Behind the Music

MTV’s Behind the Music

Network: Iheartpodcasts

Overview

MTV’s Behind the Music is a definitive audio documentary series that chronicles the meteoric rises, personal struggles, and enduring legacies of music’s most iconic figures. By leveraging the extensive archives of the legendary television franchise, the podcast offers a remastered, immersive look at artists ranging from hip-hop pioneers like Lil Wayne to R&B royalty like Mary J. Blige. The show excels at humanizing global superstars, moving beyond chart-topping hits to explore the grit, heartbreak, and creative evolution that define their careers. With a polished, narrative-driven style, it serves as an essential companion for music enthusiasts, pop culture historians, and listeners interested in the intersection of fame, artistic innovation, and personal resilience.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

3,200



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Demographics

Location

Fans by country:

United States 88%
Canada 4%
United Kingdom 3%
Germany 3%
Australia 2%

Age Distribution

18-24
12.0%
25-34
28.0%
35-44
26.0%
45-54
18.0%
55-64
11.0%
65-99
5.0%

Income Brackets

$50k-60k
13.0%
$60k-70k
12.0%
$40k-50k
11.0%
$70k-80k
11.0%
$80k-90k
10.0%
$30k-40k
9.0%
$90k-100k
9.0%
$100k-150k
8.0%
$20k-30k
7.0%
$10k-20k
4.0%
$150k-200k
4.0%
$200k-1000k
2.0%

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Top Spenders
Est. Spent
Change
Host Read %
DR %
# of ads
Frequency
Top Shows
Shoppers Drug Mart

Shoppers Drug Mart

$1600.0%0.0%100.0%
5.0ad units
Core Performer
New Books NetworkWhateley
+1
Air Canada

Air Canada

airlines/aviation
$350.0%0.0%0.0%
1.0ad units
Test run
Canadian Club of TorontoBart & Carlin
+1

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