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Back to Biz with Katie and Boz

Back to Biz with Katie and Boz

Network: Iheartpodcasts

Overview

Back to Biz with Katie and Boz is a high-profile interview series that bridges the gap between corporate leadership and cultural commentary. Hosted by media icon Katie Couric and marketing powerhouse Bozoma Saint John, the show provides an intimate look at how top-tier CEOs, innovators, and thought leaders navigate periods of profound societal and economic disruption. The podcast is distinguished by its blend of journalistic rigor and executive-level insight, moving beyond standard business reporting to explore the personal philosophies and resilience of those shaping global industries. With a tone that is both professional and conversational, the show appeals to listeners interested in leadership, career development, and the intersection of business strategy with broader cultural trends.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,380



Recent Campaigns


Demographics

Location

Fans by country:

United States 88%
Canada 4%
United Kingdom 3%
Germany 3%
Australia 2%

Age Distribution

18-24
12.0%
25-34
28.0%
35-44
26.0%
45-54
18.0%
55-64
11.0%
65-99
5.0%

Income Brackets

$50k-60k
13.0%
$60k-70k
12.0%
$40k-50k
11.0%
$70k-80k
11.0%
$80k-90k
10.0%
$30k-40k
9.0%
$90k-100k
9.0%
$100k-150k
8.0%
$20k-30k
7.0%
$10k-20k
4.0%
$150k-200k
4.0%
$200k-1000k
2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

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