The Professional Training & Coaching sector focuses on enhancing employee skills and leadership capabilities through structured programs, benefiting from corporate investments in upskilling amid digital transformation and evolving workforce demands, projecting robust growth through 2026.
The Professional Training & Coaching sector focuses on enhancing employee skills and leadership capabilities through structured programs, benefiting from corporate investments in upskilling amid digital transformation and evolving workforce demands, projecting robust growth through 2026.
Est Annual Spend
$954.3k
Repeat Buy Rate
79.51%
GREAT% Direct Response
54%
OKAYEst. Spend
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
The Bottom Line
This industry has an estimated $238.6K monthly podcast ad spend and a 80% repeat buy rate and promotes 54% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 PWC Professional Training & Coaching | $1.6M | -88% | 4% | Brand awareness | 2.7ad units | 496total |   +1 |
 EY Professional Training & Coaching | $721.6K | -62% | 2% | Brand awareness | 13.9ad units | 586total |   +1 |
 Project Management Institute Professional Training & Coaching | $103K | +100% | 20% | Direct response | 1.3ad units | 10total |   +1 |
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
Project Me with Tiffany
0:00 / 4:18
#1 Project Me with Tiffany
Run on 1x episode
#2 Live Longer Formula
0:00 / 0:47
#3 The Dental A Team
0:00 / 1:03Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
TED Talks Daily Education | 202,306 | 3.67 /mo | 0.0% | 32 | 0.29 | 100.0% | 100.0% | |
Valuetainment Business | 468,969 | 3.33 /mo | 10.0% | 10 | 0.03 | 66.7% | 33.3% | |
 The Daily News | 2,119,521 | 0.67 /mo | 0.0% | 2 | 0.02 | 100.0% | 0.0% | |
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.