The Printing industry produces materials like labels, cards, forms, and publications through techniques such as offset, digital, and flexographic printing. It faces decline from digital substitution but benefits from e-commerce packaging demand, with the U.S. market valued around $81.5 billion in 2026 and global commercial printing projected at over $500 billion, growing steadily through advanced technologies and specialized applications.%[ATOF]
The Printing industry produces materials like labels, cards, forms, and publications through techniques such as offset, digital, and flexographic printing. It faces decline from digital substitution but benefits from e-commerce packaging demand, with the U.S. market valued around $81.5 billion in 2026 and global commercial printing projected at over $500 billion, growing steadily through advanced technologies and specialized applications.%[ATOF]
Est Annual Spend
$5.0k
Repeat Buy Rate
88.89%
GREAT% Direct Response
74%
GOODEst. Spend
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The Bottom Line
This industry has an estimated $1.2K monthly podcast ad spend and a 89% repeat buy rate and promotes 74% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 Fastsigns Printing | $6K | +2929% | 63% | Direct response | 6.0ad units | 24total |   +1 |
 PIP Printing and Signs Printing | $3K | -100% | 100% | Brand awareness | 10.0ad units | 10total |  |
 Cowan Graphics Printing | $2.9K | -39% | 100% | Direct response | 46.0ad units | 46total |  |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
PIP Printing and Signs
0:00 / 0:35#1 PIP Printing and Signs
Run on 1x episode
#2 Benton Print
0:00 / 1:06
#3 Stomp Stickers
0:00 / 0:44Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
 TBTL: Too Beautiful To Live Comedy | 46,680 | 0.33 /mo | 100.0% | 1 | 0.01 | 0.0% | 0.0% | |
Out of Left Field Sports | 6,400 | 3.33 /mo | 100.0% | 10 | 0.30 | 100.0% | 100.0% | |
Oilers NOW with Bob Stauffer Sports | 1,120 | 15.33 /mo | 100.0% | 46 | 0.20 | 100.0% | 100.0% | |
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