The library industry provides public, academic, and specialized access to information, physical books, and digital resources. It serves as a vital community hub, offering educational programs, technology access, and essential research support for diverse populations.
The library industry provides public, academic, and specialized access to information, physical books, and digital resources. It serves as a vital community hub, offering educational programs, technology access, and essential research support for diverse populations.
Est Annual Spend
$5.4k
Repeat Buy Rate
87.50%
GREAT% Direct Response
88%
GREATEst. Spend
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The Bottom Line
This industry has an estimated $1.3K monthly podcast ad spend and a 88% repeat buy rate and promotes 88% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 The Newberry Library Libraries | $12.2K | +1124% | 63% | Direct response | 19.0ad units | 19total |  |
 Charleston County Public Library Libraries | $1.8K | -100% | 0% | Direct response | 1.2ad units | 6total |   +1 |
 Libby Libraries | $1.3K | -99% | 100% | Direct response | 1.0ad units | 3total |   +1 |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
The Newberry Library
0:00 / 0:32#1 The Newberry Library
Run on 1x episode#2 Libby
0:00 / 0:46
#3 Internet Archive
0:00 / 0:31Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
City Cast Chicago News | 9,080 | 6.33 /mo | 63.2% | 19 | 0.26 | 100.0% | 100.0% | |
 Matt & Mattingly's Ice Cream Social Comedy | 11,700 | 0.33 /mo | 100.0% | 1 | 0.03 | 0.0% | 0.0% | |
Happer & Schaefer Sports | 8,500 | 0.33 /mo | 0.0% | 2 | 0.01 | 100.0% | 0.0% | |
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