The Health, Wellness & Fitness sector focuses on products and services promoting physical, mental, and emotional well-being, including fitness programs, nutrition plans, mental health support, wearable technology, and preventive healthcare solutions, driven by rising consumer health consciousness and technological advancements.
The Health, Wellness & Fitness sector focuses on products and services promoting physical, mental, and emotional well-being, including fitness programs, nutrition plans, mental health support, wearable technology, and preventive healthcare solutions, driven by rising consumer health consciousness and technological advancements.
Est Annual Spend
$81.6M
Repeat Buy Rate
88.12%
GREAT% Direct Response
91%
GREATEst. Spend
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The Bottom Line
This industry has an estimated $20.4M monthly podcast ad spend and a 88% repeat buy rate and promotes 91% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 HIMS Health, Wellness & Fitness | $24.2M | -66% | 81% | Direct response | 7.8ad units | 2700total |   +1 |
 AG1 Health, Wellness & Fitness | $23.3M | +28% | 40% | Direct response | 5.4ad units | 2982total |   +1 |
 Relief Factor Health, Wellness & Fitness | $12.4M | -7% | 83% | Direct response | 42.9ad units | 986total |   +1 |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
Relief Factor
0:00 / 1:36#1 Relief Factor
Run on 1x episode#2 AG1
0:00 / 0:58
#3 Thrive Cosmetics
0:00 / 0:43Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
The Glenn Beck Program News | 502,500 | 36.00 /mo | 98.7% | 156 | 1.04 | 80.0% | 80.0% |   |
 The Joe Rogan Experience Comedy | 5,395,059 | 3.67 /mo | 91.7% | 12 | 0.22 | 100.0% | 50.0% |  |
 The MeidasTouch Podcast News | 1,075,040 | 17.67 /mo | 44.4% | 55 | 0.18 | 66.7% | 13.3% |  |
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.