The Defense & Space industry focuses on advanced military systems, aerospace platforms, and satellite technologies, driven by rising global security needs, modern defense strategies, and expanding commercial space opportunities, with significant investments in AI, autonomy, and space infrastructure shaping its future growth and innovation landscape.
The Defense & Space industry focuses on advanced military systems, aerospace platforms, and satellite technologies, driven by rising global security needs, modern defense strategies, and expanding commercial space opportunities, with significant investments in AI, autonomy, and space infrastructure shaping its future growth and innovation landscape.
Est Annual Spend
$1.7M
Repeat Buy Rate
90.91%
GREAT% Direct Response
83%
GREATEst. Spend
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The Bottom Line
This industry has an estimated $435K monthly podcast ad spend and a 91% repeat buy rate and promotes 83% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 Sig Sauer Defense & Space | $4.1M | +182% | 98% | Direct response | 13.2ad units | 198total |   +1 |
 EMP Shield Defense & Space | $1.1M | -76% | 83% | Direct response | 15.1ad units | 121total |   +1 |
 Lockheed Martin Defense & Space | $61.3K | +4419% | 13% | Brand awareness | 1.3ad units | 24total |   +1 |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
Sig Sauer
0:00 / 0:32#1 Sig Sauer
Run on 1x episode#2 EMP Shield
0:00 / 2:00#3 EMP Shield
0:00 / 0:45Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
The Sean Hannity Show News | 198,510 | 43.33 /mo | 100.0% | 171 | 0.73 | 100.0% | 100.0% | |
 BardsFM Religion & Spirituality | 584,721 | 3.33 /mo | 100.0% | 10 | 0.10 | 100.0% | 100.0% | |
 The Shawn Ryan Show Government | 869,340 | 0.33 /mo | 100.0% | 1 | 0.03 | 0.0% | 0.0% | |
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