The computer games industry creates interactive entertainment software for PCs, consoles, and mobile devices, generating over $200 billion annually. It includes development, publishing, distribution, and monetization of games. The sector employs diverse professionals like designers, programmers, and artists. Platforms such as Steam, Uplay, and Epic Games Store have transformed distribution. The industry influences culture, technology, and social interactions globally.
The computer games industry creates interactive entertainment software for PCs, consoles, and mobile devices, generating over $200 billion annually. It includes development, publishing, distribution, and monetization of games. The sector employs diverse professionals like designers, programmers, and artists. Platforms such as Steam, Uplay, and Epic Games Store have transformed distribution. The industry influences culture, technology, and social interactions globally.
Est Annual Spend
Repeat Buy Rate
% Direct Response
Est. Spend
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The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
DraftKings Sportsbook Computer Games | $61.8M | +62% | 21% | Direct response | 6.5ad units | 10916total | |
![]() Nintendo Switch Computer Games | $2.2M | -45% | 4% | Direct response | 8.8ad units | 203total | |
![]() NBA 2K26 Computer Games | $670.5K | +193% | 0% | Brand awareness | 1.5ad units | 121total |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
The Joe Rogan Experience Comedy | 5,378,490 | 11.00 /mo | 13% | 40 | 1% | 50% | 50% | |
The Dan Le Batard Show Sports | 650,913 | 46.00 /mo | 55% | 217 | 1% | 100% | 50% | |
The MeidasTouch Podcast News | 1,075,040 | 4.67 /mo | 18% | 17 | 0% | 100% | 100% |
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