The arts and crafts industry encompasses the creation, distribution, and sale of handmade goods, DIY kits, and creative supplies. Driven by online retail, therapeutic hobbies, and sustainable materials, the market supports diverse personal creative projects.
The arts and crafts industry encompasses the creation, distribution, and sale of handmade goods, DIY kits, and creative supplies. Driven by online retail, therapeutic hobbies, and sustainable materials, the market supports diverse personal creative projects.
Est Annual Spend
$8.4k
Repeat Buy Rate
100.00%
GREAT% Direct Response
98%
GREATEst. Spend
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The Bottom Line
This industry has an estimated $2.1K monthly podcast ad spend and a 100% repeat buy rate and promotes 98% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
![]() Truth for Life Arts & Crafts | $24.8K | +454% | 51% | Direct response | 3.2ad units | 55total | |
![]() KnitPicks Arts & Crafts | $890 | +30% | 100% | Direct response | 3.0ad units | 3total |
These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
Love Worth Finding on Oneplace.com Religion & Spirituality | 48,760 | 0.67 /mo | 100.0% | 2 | 0.03 | 100.0% | 0.0% | |
Chapter-A-Day Audio Bible Religion & Spirituality | 10,700 | 3.33 /mo | 0.0% | 10 | 0.10 | 100.0% | 100.0% | |
Running To Win on Oneplace.com Religion & Spirituality | 10,240 | 1.67 /mo | 100.0% | 5 | 0.08 | 100.0% | 0.0% |
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