The alternative medicine industry encompasses diverse unconventional healthcare practices, including herbal remedies, acupuncture, and chiropractic care. Driven by rising consumer demand for holistic wellness and preventive health, this global market continues to expand very rapidly.
The alternative medicine industry encompasses diverse unconventional healthcare practices, including herbal remedies, acupuncture, and chiropractic care. Driven by rising consumer demand for holistic wellness and preventive health, this global market continues to expand very rapidly.
Est Annual Spend
$1.6M
Repeat Buy Rate
77.78%
GREAT% Direct Response
82%
GREATEst. Spend
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The Bottom Line
This industry has an estimated $398.2K monthly podcast ad spend and a 78% repeat buy rate and promotes 82% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
![]() Sunnyside Cannabis Dispensary Alternative Medicine | $3M | -69% | 32% | Direct response | 4.9ad units | 1643total | |
![]() Union 76 Alternative Medicine | $1.8M | -75% | 1% | Brand awareness | 1.7ad units | 534total | |
![]() Vibe Alternative Medicine | $6.6K | +25% | 100% | Direct response | 2.5ad units | 5total |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
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Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
Crime Junkie True Crime | 7,358,140 | 0.33 /mo | 0.0% | 1 | 0.06 | 0.0% | 0.0% | |
CHGO Chicago Bears Podcast Sports | 23,280 | 28.00 /mo | 88.0% | 117 | 1.24 | 50.0% | 50.0% | |
The Daily News | 2,119,521 | 0.67 /mo | 0.0% | 2 | 0.02 | 100.0% | 0.0% |
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