Vivrelle

Vivrelle is a members-only luxury fashion and lifestyle club based in New York, founded in 2018. It offers a subscription model that provides access to a curated collection of designer handbags, jewelry, watches, and diamonds. Members can borrow and swap luxury accessories for a monthly fee, with four membership tiers available to suit different needs.

The core service includes a designer rental subscription that allows members to enjoy flexible luxury, with options to swap or purchase items. Vivrelle enhances the experience with unlimited stylist appointments, exclusive perks from brand partners, and access to a showroom in New York City for in-person try-ons and socializing. The company also features an AI-powered styling tool that pairs accessories with curated fashion looks. Vivrelle targets younger consumers who prefer sustainable and asset-light lifestyles, positioning itself within the growing resale market.