Relay

Relai is a Swiss-licensed financial service provider and fintech startup based in Zurich, specializing in Bitcoin investment through a user-friendly mobile app. Founded in 2020 by Julian Liniger and Adem Bilican, Relai aims to make Bitcoin investing simple, accessible, and secure, particularly for users in Europe. The platform emphasizes self-custody, allowing users to retain full control over their Bitcoin holdings.

The core product is the Relai app, which enables users to buy and sell Bitcoin quickly with various payment options, including credit cards and instant payment methods. The app features an intuitive interface, a self-custodial wallet for personal ownership, and an auto-invest function for recurring purchases. In 2023, Relai expanded its offerings with "Relai Business," catering to small and medium enterprises interested in Bitcoin investment. Recognized for its strong security measures and regulatory compliance, Relai has achieved significant growth, with over 400,000 app downloads and more than $1 billion in trading volume by 2024.