logo

Overview

The American Red Cross is a prominent nonprofit humanitarian organization established in 1881 by Clara Barton. As the American affiliate of the International Red Cross and Red Crescent Movement, it focuses on providing emergency assistance, disaster relief, and preparedness education both in the United States and globally.

The organization offers a range of essential services, including disaster relief and recovery, preparedness education in lifesaving skills, and managing the largest civilian blood supply program in the U.S. It also supports military members and their families with communication services and emergency assistance. The American Red Cross collaborates with partners like FEMA to enhance community resilience during emergencies.

Through its training courses in first aid, CPR, and lifeguarding, as well as blood donation drives, the American Red Cross plays a vital role in serving individuals and families affected by disasters, military personnel, hospitals, and communities seeking disaster preparedness education. Its long history of responding to significant events underscores its commitment to humanitarian aid.
Est Monthly Spend

---

Repeat Buy Rate

---

Direct Response

---

Est. Spend

No spend data available


Top Shows









Ads


Recent Campaigns