Precision Fuel & Hydration

Precision Fuel & Hydration is a UK-based company founded in 2011, specializing in personalized hydration and fueling solutions for athletes. The company was established by Andy Blow, an elite triathlete with a degree in Sport and Exercise Science, who aimed to address hydration challenges faced during endurance events. Their mission is to provide athletes with tailored hydration and fueling strategies to enhance performance and prevent issues like cramping and low blood sodium.

The company offers personalized hydration plans based on sweat testing and an algorithm-based questionnaire, along with electrolyte supplements designed to replace specific sodium and fluid losses. They also provide energy products such as gels and chews, formulated with scientifically supported carbohydrate ratios to optimize endurance fueling. Additionally, their online Hydration and Fuel Planner Tool helps athletes create individualized plans based on their unique needs. Precision Fuel & Hydration serves a global market of endurance and elite athletes across various sports, emphasizing accessibility and support for athletes of all levels.