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Overview

People for the Ethical Treatment of Animals (PETA) is the largest animal rights nonprofit organization in the world, founded in 1980 and based in Norfolk, Virginia. Co-founded by Ingrid Newkirk, PETA aims to end animal abuse globally by advocating for animal rights and opposing speciesism. The organization focuses on four main areas: laboratories, the food industry, the clothing trade, and the entertainment business.

PETA employs various methods to achieve its mission, including public education, undercover investigations, legislative advocacy, animal rescue, and protest campaigns. The organization has played a significant role in exposing animal cruelty, such as a notable investigation in 2021 that led to the rescue of nearly 4,000 dogs from a breeding facility. With over 10.4 million members and supporters worldwide, PETA promotes cruelty-free alternatives and encourages industries to adopt humane practices.
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