Neutrogena Beach Defense

Neutrogena is a premium skincare and cosmetics company founded in 1930 in Los Angeles, California. Originally named Natone, it began by supplying specialty cosmetics to beauty salons in Hollywood. The company gained prominence in 1954 with the introduction of its patented glycerine soap, which is gentle on the skin and has a neutral pH. This innovation led to its rebranding as Neutrogena Corporation in 1962.

As a subsidiary of Johnson & Johnson since 1994, Neutrogena has expanded its reach to over 70 countries, including major markets like India, China, and the UK. The company offers a wide range of dermatologist-recommended skincare products, including cleansers, moisturizers, anti-aging treatments, and sunscreens. Neutrogena also launched Skin360, a digital tool for personalized skincare analysis, and has partnered with Nourished to provide customized gummy supplements based on skin analysis data. The brand is recognized for its commitment to effective and innovative skincare solutions for various skin types and concerns.