apparel & fashion
Meta Ray-Ban
Website: ray-ban.com
Overview
Ray-Ban is a luxury eyewear brand founded in 1937 by Bausch & Lomb, known for its high-quality sunglasses and eyeglasses. The brand gained fame with its iconic Aviator and Wayfarer styles, originally designed to meet the needs of U.S. military pilots. Ray-Ban's products feature advanced lens technologies, including impact-resistant lenses and G-15 grey lenses for true color perception.
The brand appeals to a wide audience, from military personnel to fashion-conscious consumers. Ray-Ban has maintained its status as a fashion icon by blending classic designs with contemporary trends. In 2025, the brand appointed rapper ASAP Rocky as its first creative director, further emphasizing its connection to modern culture. Ray-Ban is owned by Luxottica Group, which has supported its global presence and innovation in eyewear.
The brand appeals to a wide audience, from military personnel to fashion-conscious consumers. Ray-Ban has maintained its status as a fashion icon by blending classic designs with contemporary trends. In 2025, the brand appointed rapper ASAP Rocky as its first creative director, further emphasizing its connection to modern culture. Ray-Ban is owned by Luxottica Group, which has supported its global presence and innovation in eyewear.
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