Holme Beauty is an Australian makeup brand founded by Hilary Holmes, a makeup artist with over 15 years of experience. The brand is dedicated to inclusivity, personalization, and education, aiming to empower individuals to feel confident in their own skin. Holme Beauty fosters a welcoming community where customers are inspired to embrace their unique beauty.

The company offers a performance-driven, multi-use makeup line infused with skin-loving ingredients. Notable products include the Alignment Lip Liner, known for its rich pigmentation; the Hytride Flex Concealer, designed for intelligent coverage; and the Empowder Duette, a dual-toned pressed powder that balances luminosity with longevity. Holme Beauty emphasizes ethical and sustainable practices, focusing on thoughtful formulations that cater to diverse skin types, including those with sensitivities.

Holme Beauty targets independent-minded women seeking personalized beauty solutions and supports marginalized groups by providing products free from common irritants. The brand also offers educational resources and masterclasses to help customers use makeup as a tool for self-expression and confidence.