Goodles

GOODLES is a food and beverage company based in Santa Cruz, California, that specializes in nutritious mac and cheese products. Founded in 2020 and publicly launched in November 2021, GOODLES aims to reinvent traditional mac and cheese by offering healthier alternatives without sacrificing taste. Their proprietary noodle recipe is enhanced with protein, fiber, prebiotics, and 21 plant-derived nutrients, making it a low glycemic index option with fewer calories than typical boxed mac and cheese.

The brand features sophisticated flavors like smoked cheddar, truffle powder, and gouda, appealing to health-conscious adults and families. GOODLES also provides vegan and gluten-free options, ensuring a variety of dietary preferences are met. The company is dedicated to social responsibility, pledging to donate at least 1% of sales to combat food insecurity and collaborating with nonprofits to support children's nutrition and development. With approximately $19.4 million in funding and a team of around 45 employees, GOODLES is committed to delivering a flavorful and nutritious mac and cheese experience.