Digital Coffee

Audacy Creator Lab is a podcasting platform and marketplace that supports podcasters by offering free hosting, monetization tools, and direct connections to advertisers. Founded in 2019 as Podcorn and acquired by Audacy in 2021, it has grown to support over 40,000 creators and 20,000 shows. The platform enables monetization through host-read sponsorships and dynamically inserted ads, allowing creators to focus on content creation.

The services include free podcast hosting with automated ad technology, a marketplace for branded integrations where podcasters can explore sponsorship opportunities and collaborate with brands, and advanced advertising capabilities that allow for targeted listener demographics. This approach benefits both advertisers and podcasters by facilitating audience-based buys and scalable monetization.

Audacy Creator Lab caters to a wide range of podcasters, from emerging independents to established shows across various genres. The platform aims to help creators grow their audience and maximize earnings while connecting advertisers with engaged podcast communities.