Bulletproof

Bulletproof 360, Inc. is a health and wellness company founded in 2013 by biohacker Dave Asprey. The company enhances human performance through nutrition products that promote mind and body wellness. It is well-known for creating "Bulletproof Coffee," a blend of coffee with butter and MCT oils designed to boost alertness and curb hunger.

The product lineup includes Bulletproof Coffee and related beverages, premium MCT oils like Brain Octane Oil, protein bars and powders, and dietary supplements aimed at improving brain health, immunity, and anti-aging. Bulletproof emphasizes scientific research in its product development, focusing on healthy fats and ingredients such as collagen protein and MCT oil. The company prioritizes sustainable sourcing and rigorous quality testing to ensure product purity.

Bulletproof engages its customers through content like the *Bulletproof Radio* podcast and the book *The Bulletproof Diet*. The brand targets health-conscious individuals interested in biohacking and optimized nutrition. With over $80 million in funding, Bulletproof 360 continues to expand its product offerings and presence, including a cafe in Santa Monica and plans for franchising.