
retail
Bath & Body Works
Website: bathandbodyworks.com

Overview
Bath & Body Works, Inc. is a prominent American specialty retail company founded in 1990 in New Albany, Ohio. It operates over 1,900 stores globally and has become the largest bath shop chain in the United States. The company focuses on personal care and home fragrance products, offering a variety of items such as hand soaps, body lotions, fragrances, and scented candles through its White Barn Candle Company division. Bath & Body Works also introduces seasonal and limited-edition collections and has recently expanded into laundry care and men’s grooming products.
Headquartered in Columbus, Ohio, Bath & Body Works became an independent publicly traded company in 2021 after separating from Victoria’s Secret. The company reported $7.4 billion in revenue for the fiscal year ending February 2024 and is ranked 481 on the 2024 Fortune 500 list. With a strong brand identity and a loyal customer base, Bath & Body Works targets a wide demographic interested in personal care and wellness products, competing with brands like The Body Shop.
Headquartered in Columbus, Ohio, Bath & Body Works became an independent publicly traded company in 2021 after separating from Victoria’s Secret. The company reported $7.4 billion in revenue for the fiscal year ending February 2024 and is ranked 481 on the 2024 Fortune 500 list. With a strong brand identity and a loyal customer base, Bath & Body Works targets a wide demographic interested in personal care and wellness products, competing with brands like The Body Shop.
Est Monthly Spend
---
Repeat Buy Rate
---
Direct Response
---
Est. Spend
No spend data available
Top Shows
Ads
Recent Campaigns