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Overview

Away is a direct-to-consumer luggage and travel lifestyle brand founded in 2015 by Jen Rubio and Steph Korey. The company was inspired by a personal experience with a broken suitcase, leading to the creation of durable hard-shell luggage that features built-in battery packs for charging mobile devices.

Away offers a variety of suitcases, including the signature Carry-On, Bigger Carry-On, Medium, and Large sizes, all made with high-quality materials like German polycarbonate shells and sturdy YKK zippers. In addition to luggage, the brand provides travel accessories and essentials that enhance the travel experience. The company primarily sells its products online, utilizing digital marketing to provide premium items at competitive prices, and has expanded into physical retail locations in the United States, London, and Toronto.

Headquartered in New York City, Away has seen rapid growth, raising over $181 million in funding and achieving a valuation exceeding $1.4 billion. The brand is popular among millennial and urban professional travelers, known for its stylish and functional travel gear.
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