Ally

Ally Financial is a prominent digital financial services company and one of the top 25 financial holding companies in the U.S., serving approximately 11 million customers with total assets of $189.5 billion as of mid-2025. Founded in 1919, Ally has expanded from its roots in auto finance to provide a diverse range of financial products and services, including banking, auto finance, corporate finance, investing, and wealth management.

The company emphasizes a customer-first approach, guided by values such as innovation, integrity, and community engagement. Ally employs around 10,000 people and is dedicated to financial education and social responsibility, demonstrated through initiatives like the Ally Charitable Foundation. Its offerings include auto loans and leasing, online banking services, corporate financing solutions, self-directed trading, and personalized investment strategies. Ally also promotes financial literacy through its Ally Wallet Wise program, which provides free educational resources on various financial topics.