Actabl

Actable is a customer analytics and intelligence company that helps brands turn customer data into actionable insights. Their main platform, The Intelligence Factory, is designed to structure, enrich, and activate customer intelligence efficiently. This system integrates with clients' existing cloud infrastructure, supporting identity resolution, analytics, and activation across various teams.

The company offers proprietary tools such as AI-powered segmentation, predictive models, and decision support tools. Actable also provides execution frameworks for targeting, test plans, and measurement strategies, enabling clients to implement insights quickly and enhance their marketing effectiveness. Founded by Craig Schinn, Matt Greitzer, and Michael Baumgaertner, Actable is committed to helping brands grow smarter through improved customer intelligence. Based in New York City, the company has around 34 employees and generates approximately $9.8 million in revenue.